Fairy Tale of the Month: July 2024 Mid-Month Writer’s Journey

Two Items

There are two rather technical subjects I want to cover this month. First is formatting poetry in epubs, and second is my latest failure.

Poetry in epubs is tricky. I will refer you to Derek Haines’s article on the subject. My experience shadowed his advice. I was not trying to create poetry with KDP, which Derek covers, but with Draft2Digital, which he also talks about.

The central problem is that, appropriately, epubs expect the text of a paragraph to “flow.” Depending on what font size and style a reader is using, it will vary the length of a line on the device (laptop, table, or phone). The words in the paragraph need to flow to adjust to the physical space available to it.

Poetry is a fixed format, not a paragraph. It has lines and stanzas. In a Word document, if you turn on the hidden formatting symbols (in Home, hit the ¶ symbol), you will see that each line of the poem you have written ends with the end of paragraph symbol (¶). Draft2Digital disregards half of Word’s formatting and does what it wants. Each line of your poem is a paragraph? D2D puts spacing between each paragraph. It will stretch your poem out down the page and ignore the stanza breaks. Try it. It looks awful.

However, you don’t have to upload a Word document to D2D; you can upload your own epub created with Calibre, a free ebook converter. (Learning curve warming!) Calibre respects the Word formatting and is not all that hard to figure out. There is an extensive manual, which you can get to by hitting the Help icon. The point being you end up with an epub that looks like your Word document.

To some extent, the flow problem still exists. If the poem line is longer than the device and font size allow, it will still flow to a second line. If you have indented your poem, then the second line goes to the margin as a paragraph line would. You may want to consider not indenting the poem to alleviate the line’s appearance of staggering.

On to the next item. Last month, I mentioned the idea of using my free reader magnet, Stories and Poems of Trueterra, on promotional sites to get email addresses from interested readers. I immediately ran into a catch-22. All of the promotional sites assume you are promoting a book by lowering the list price temporarily. They also assume you have an ASIN number assigned by Amazon. Most require an ASIN number for you to list the book with them. Is Amazon now the only game in town?

KDP does not usually publish perma-free books, which is how I got involved with D2D, which will publish them. However, that means my book does not have an ASIN number. So that little project went belly-up.

By-the-by, Stories and Poems of Trueterra does not have an ISBN number either. Ebooks are not required to have one; print books are if they are to be sold. In my case, since the content of each edition of the work has changed—I have added a poem or story—I would need a new ISBN number every time, an expense I do not wish to incur.

Next month, I will talk about my latest endeavor, creating a fantasy map for Sword of Trueterra.

Fairy Tale of the Month: June 2024 Mid-Month Writer’s Journey

Freebies. Let’s talk about freebies.

I mentioned my “reader magnet” in a previous blog. It is called Stories and Poems of Trueterra, which refers to my novel A Vacant Throne. There are stories and poems alluded to in this novel but usually does not present them in their full context. Stories and Poems has these in full, along with additional material written in the spirit of the originals and that I continue to write. When I add new stories or poems, I send off the new version to my email subscribers to remind them that I still exist and hopefully keep them engaged until I have another book to promote.

This is a standard practice in the self-publishing world. Typically, authors send out a newsletter to keep in contact with their subscribers. I prefer to write additional stories.

Another standard practice among self-publishers, particularly on Amazon (Kindle Direct Publishing), is to have a new release available for free for a few days to get things rolling. You can only do this for a few days on Amazon, then the price must return to normal. You cannot publish a free book on Amazon. My reader magnet is published on Draft2Digital and available through Smashwords.

Part two of this scheme of offering the new title for free is to “stack” the offers of promotional sites to help give away your book. Here I will refer to David Gaughran’s excellent blog on promotional sites for explanation.

I spent less than two hundred dollars to have multiple promotional sites to help me give away e-copies of A Vacant Throne. To my delight, during this campaign, there were 1300 + downloads of my book. To my distress, I appeared to have garnered one bad review for my effort and nothing more. I vowed never to do that again.

However, I recently had a “duh” moment. What if I use the promotional sites to give away my free book? On the promotion site, I will present a pitch for Stories and Poems of Trueterra with a line somewhere informing the reader that they will be directed to my opt-in page on Mailerlite. I think that is only fair. I only want people who have some interest in what I am writing. I might get hundreds of subscribers.

Is this a long shot? Yup. But if 9% of them respond in the future, this could be well worth it. I’ll let you know how it turns out in a future blog post.

Also, I will soon be sending out a new version of Stories and Poems to all of you on my email list. My present concern is how the poems’ formatting appears on the various e-readers. Please let me know in the comment box if there are no breaks between stanzas, strange indenting, etc. If you are not receiving Stories and Poems of Trueterra, here is your chance! And don’t worry, you have my promise that our email address is safe with me.

Next month, I might be blogging on the formatting of poems for epubs, depending on what feedback I get. There are problems.